Online betting firm Bodog will be left battered and bruised if move hardman Michael Madsen goes on to land this year’s Celebrity Big Brother.
The actor, who starred in films such as Reservoir dogs and Kill Bill, has been backed from 7s into 7/2 with the firm overnight and only Paddy Power are left offering 9/2.
“”We’ve been trying to keep him on side because he’s the coolest dude in the Big Brother House by a country mile, but this gamble has taken us by surprise,” said Nick Gray of Bodog.
Natalie Cassidy remains favourite for the show although she is out to 3/1 with totesport and Betfred, while early mover Denise Welch can now be backed at 5/1.
Gareth Thomas is a general 7/1 chance and it’s 10/1 bar these four.