A gamble is developing on Little Mix to win X Factor and William Hill have now cut the girl group into 4/1 clear third-favourites.
“Little Mix have gone further than any girl group before them and this gamble suggests that they still have a way to go in the competition,” said Hill’s spokesman Joe Crilly.
Amelia Lily and Marcus Collins are 7/2 joint-favourites with Boylesports while pre-live show favourite Janet Devlin is a general 5/1 chance.
Craig Colton is widely available at 6/1 while Misha B continues to drift and is 14/1 with bet365.
The latter is the favourite to be the next eliminated at a general 7/4, followed by Janet Devlin on 7/2.